http://www.workwithclintbutler.com/internetmarketing/conversions-getting-people-to-give-you-money/
Conversions Equal Getting People to Give You More Money
From the beginning of your website to the day you decide to sell it off you better keep conversions in mind. This is the difference between having a successful site, and having a complete failure on your hands. Don't be a failure, think conversions in everything you do!
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